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Pretzelmaker and Pretzel Time introduced their famous soft pretzel in 1991 and have grown to become leaders in the soft pretzel category, specializing in offering steaming hot, fresh-baked, fresh twisted pretzels, pretzel dogs, freshly squeezed lemonade, and cold beverages all over the world. Pretzel Time operates over 190 stores located in 30 states and five international locations. Pretzelmaker stores can be found in over 190 locations in 33 states and two countries.
NexCen added Pretzel Time & Pretzelmaker to its QSR segment in August 2007. With both brands’ commitment to fresh quality products and innovative new menu items, NexCen’s marketing and branding experts will build the pretzel business beyond “just the pretzel concept in the mall,” into a unified brand with strong positioning, a product innovation focus and a compelling look and feel. NexCen plans to elevate the pretzel business in consumers’ minds in both the domestic and international marketplace.
For more information, please visit www.pretzelmaker.com and www.pretzeltime.com |